Herald Square Dental: Your Dentists in NYC
Providing Cosmetic & Implant Dentistry In Midtown Manhattan

As the premier provider of cosmetic and implant dentistry in Manhattan, NYC and the surrounding communities for over 45 years, Herald Square Dental, the office of Dr. Ian D. Pasch, Dr. Arthur Yam and Dr. Alfred Shirzadnia, is proud to welcome you to our practice.
We offer unparalleled, quality dental treatment in our comfortable, state of the art setting and believe our patients deserve only the most personalized, safe, and gentle care. Our highly experienced and friendly team has one goal in mind: to provide you with excellent dental care that will help you maintain your healthy smile or help you to restore your smile to full health.
Ready to Schedule a Consultation?
Drs. Pasch, Yam and Shirzadnia offer a number of dental treatments that can keep your mouth healthy and your smile beautiful. Contact us today!
Patient Story: Ruth M.
Once again my visit to the Herald Square Dental Center, was a great experience. Registered with the professional ladies up front. they are pleasant and knowledgeable, thank you ladies for always making me feel welcomed. While sitting in the waiting area I enjoy watching fellow patients come in happy and enthusiastic and leave the same way says a lot about this establishment on a whole. The wait is never long, George is one of the assistants I had the privilege of interacting with. He is professional, informative and has a great sense of humor. Everyone needs a chuckle while sitting in a dentist chair. Dr. Pasch I look forward to my visits for I know my mouth and well being is in great hands. You listen to your patients and what they feel is important to you. Your work is undeniably top notch and you boost confidence levels and self esteem. You are the best Dentist and human being I have encountered during any visits to the dentist Ive had in over four decades. My concerns are your concerns. Thank you for the follow up calls and/or text to insure I have no pain or concerns. Your not just a Dentist, Dr Pasch …..YOUR THAT DENTIST. ( you are the man)
Patient Story: Dylan A.
My “adventure” started at the end of 2017 and finally came to the end of the journey a few days ago thanks to Dr. Alfred Shirzadnia. He inherited a real mess but he knew exactly what to do and I’m so grateful to him. He gave me my life back. Essentially, I’d had some implants installed but the job wasn’t done properly for my anatomy, which caused issues. The next few years were full of nothing but frustration dealing with dentist after dentist and things appeared to be beyond hopeless. Now, I look at it as I had to experience all of those things in order to meet Dr. Shirzadnia.
The entire practice is the absolute best: the front desk, billing staff to the dental assistants – everyone genuinely cares. Thank all of you again for what you did for me.
Patient Story: Denise K.
Everyone from the reception staff, to my hygienist, the gentle assistance and previous visit the dentist have been welcoming, interested in what I had to say, and provided, caring, gentle treatment.
Your Dentist in NYC
- Elite dentists with extensive experience and training
- We empower our patients through patient education
- Cutting edge technology including digital X-rays and 3D imaging
- Multi-specialty practice, including cosmetic and dental implant treatments under one roof
- State-of-the-art denture laboratory on premises
- Convenient location with wheelchair accessibility
- NYC hospital, physician, and dentist referrals
- Comfort and relaxation – flat screen entertainment, refreshments, light boxes, calm and soothing environment
- Office hours to meet your busy schedule
- Senior citizen and other special discounts
- VELscope® – the latest in cancer screening technology

Personalized Care
We believe that no two patients’ cases are the same and that you should always have access to the doctor who knows you and understands your individualized dental care needs.
See What Patients Are Saying

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Free Dental Implants Consultation
Contact our office to learn more about this offer and to schedule your free dental implants consultation.